Published On 28 Oct 2010
Golden Bird, Car Rental of Blue Bird Group is achieving Digital Marketing Award for the Top Website among the companies in the car rental category. Digital Marketing Award 2010 is hosted by Majalah Marketing and Majalah Digital Marketing. It was held on 28th October 2010 at Mulia Hotel, Jakarta, and the awarding received by Tony Liandouw as Corporate Image Manager Blue Bird Group.
Digital Marketing Award is the prestigious award given to selected companies with great performance in digital marketing area. The award is based on observation research led by Survey One of Marketing Group. There were 100 selected people who had been chosen to observe top five rank websites in each category. They were executives (70%), students (20%) and journalist (10%). They are heavy Internet users and they made valuation in six criteria: Content, Context, Connection, Community, Commerce and Customization.